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Call for Govt to appoint Digital Affairs Minister

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Leadership

Call for Govt to appoint Digital Affairs Minister

23.07.2010
The Digital Marketing Institute has launched its postgraduate diploma in digital marketing in response to the rapid migration of advertising budgets to digital media – a trend every start-up needs to be on top of.

When launching the report, course director Ian Dodson called on the Irish Government to appoint a Minister for Digital Affairs in order to safeguard and create thousands of jobs in a rapid growth area of Irish business.

The DMI’s postgraduate diploma in digital marketing covers the implementation and integration of digital channels within any business and is taught by leading industry professionals.

Time to take the next step with digital society

“The Government is to be congratulated for attracting the likes of Google, Facebook and LinkedIn to Ireland but it’s time to take the next step,” said Dodson. “Currently, at least six government departments are involved in the digital society and economy. No single minister or department has responsibility for ensuring Ireland realises its potential to become a global centre for e-commerce and e-communities. The Government must recognise that there is no sector which will be more critical to the economic recovery of Ireland than this one.

“We need a minister who will be responsible for the rollout of high-speed broadband, for attracting high-tech investment, and for developing training and education programmes which will develop the right skills.” 

Pictured: Course director Ian Dodson, Digital Marketing Institute

Article courtesy of Bizstartup.ie

 

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